Beloved is unique for a few different reasons: we’re trying to do new/exciting things with fashion, and our business model is something called print-to-order. Because there are so many designs we want to feature, we can’t realistically keep all of them in-stock and ready to ship all the time. We’re just not big enough yet (we’re getting closer though). Getting creative about our options, we thought “what if we offered all of the designs we want and have them be print-to-order? That way we can keep things fresh/fun and give artists a creative outlet to create many different pieces”
So, that’s what we did. And it has been amazing to see the different designs our artists have put out. But, as we went along we realized some MAJOR flaws in this business model:
Any type of delay would affect the whole process.
When we started, our manufacturer was in China. And if you’ve ever ordered anything from China you know that it takes a long time to ship. But not only that, there was a communication barrier. And frequently there were HUGE delays. Which made us sick to our stomachs because here we were, trying to do this awesome thing, trying to bring the world all-over print like they’d never seen it before. And so, we did everything we could to problem solve, to clean up the messes our manufacturer left us with, but it just kept happening. Then, one day, the operations manager here found some wonderful news—we could move our production to California! That would cut down on processing times, eliminate the language barrier, and shipping would only take a day or two. Amazing right?
Right. It’s been so great to build a relationship with our manufacturer there. To make the process smoother. But, when you’re trying to do things on a large scale, there is inevitably a learning curve. We first started making sweatshirts in California this summer, and have slowly moved all of our manufacturing there over the course of the last few months. Trying to do it perfectly timed with the holidays (which, as you know, is the biggest time of the year for retail).
But, the learning curve has caught up to us again. We weren’t completely ready (when we thought we were), to have everything running smoothly, and on time in California.
That is our bad. And we are so sorry.
Seriously, we are so over delays because we know just how big of a pain it is for you: our customer. Our beloved people. Especially during the holidays.
So, please accept our apology. We have over 1,200 unread emails, with more coming in every minute. We are buried in communication, and even after hiring four more people for our customer service department, we can’t keep up. So, hopefully this blog post will shed a little light as to why your order is taking longer than two weeks. We also created a FAQ that will be sent out when you email in to help answer any questions.
Our manufacturer has committed to a December 19th finish date for orders placed before December 8th. They’ve been working around the clock. We really want to get it right.
Thank you so much for your patience. This is our second holiday season as a company, and as much as we learned and adapted from last year, we are still learning and trying to solve problems.
We really appreciate you,
1. We’re so sorry
2. The learning curve for moving all of our manufacturing to California has been steep, but we are committed to doing it right.
3. Your order is being processed, printed, cut, sewn, and shipped
4. Our customer service is doing their best to get to your emails, we currently have 1,200 and more coming every minute. Here’s a list of FAQ (frequently asked questions):
5. THANK YOU. So much. For your patience, and understanding, and support.